CPG & FMCG

Amidst a culture of delayed self-care, CARiNG Pharmacy launches a major campaign to shift women's health from reactive treatment to proactive wellness.

NYX Professional Makeup's new M&M'S collection isn't just lipstick—it's a strategic play on Gen Z's obsession with unboxing and collectible culture.

Feed My Starving Children calls for 3,000 volunteers for its 10th anniversary event at Target Field, highlighting a decade of local action for global aid.

From TikTok sensation to retail giant, KSECRET brings its potent retinal and black ginseng serum to Costco, signaling a new era for K-Beauty in America.

MidSolid Press & Pour's major expansion addresses critical bottlenecks in the booming waterless cosmetics market, fueling a plastic-free future for beauty.

The haircare brand is ditching traditional ambassador models for a community-first network that empowers stylists at every level, from salon to social media.

Travis Barker's mushroom gummies launch at Target, signaling a major shift as celebrity wellness and once-niche functional foods go mainstream.

Amid rising student anxiety and digital burnout, a new initiative is deploying certified therapy cats to campuses for a much-needed, screen-free dose of calm.

A new survey reveals a major shift in the nation's sweet tooth, as decadent chocolate and rich butter pecan knock vanilla from its long-held top spot.

Microban’s new EcoFresh odor control gets the USDA Certified Biobased label, signaling a major shift toward sustainable, high-performance textiles.

Dianna Ruth's move from indie icon to manufacturing innovator signals a major shift as producers evolve from suppliers to strategic partners.

The RTD giant is launching its first limited-edition flavor, Transfusion, using a streetwear-style 'drop' to tap into the booming golf lifestyle market.

The U.S. Highbush Blueberry Council is betting on startups to find new uses for blueberries in everything from skincare to pet food. Here's what's next.

A new interactive lab and large-scale survey aim to combat pervasive gum disease. How does this data-driven approach fit into Hong Kong's public health landscape?

The fast-food giant is launching six new specialty drinks with boba and cold foam, aiming to take on Starbucks and Dunkin' in the lucrative beverage market.

As rivals slash prices, MUCHO Burrito's 'No Shortcuts' campaign wagers that Canadian diners now value fresh ingredients more than a cheap meal.

A new partnership makes Petco Park a leader in sustainability, diverting over 2,000 tons of waste from landfills through a revolutionary composting system.

The #1 New Zealand wine in Canada joins the National Bank Open, a strategic move blending premium wine with elite sports to court an affluent market.

The baby care innovator debuts a new brand platform at Mom 2.0, shifting focus from just products to supporting the modern parenting journey.

A new competition connects emerging shelf-stable brands with 200+ retail buyers, offering a direct path to national shelf space in a crowded market.