Customer Loyalty

Intouch Insight's "gold standard" study names its top operator finalists. How data-driven customer experience is redefining success for c-stores in 2026.

The payments giant is moving beyond transactions, using its new platform to tap into Africa's booming luxury travel market. But can it deliver on its promise?

California Pizza Kitchen is tying free pizza to soccer's biggest moments. It's more than a gimmick; it's a masterclass in modern customer engagement.

By offering free Starlink Wi-Fi, Alaska Air Group isn't just upgrading a service; it's weaponizing connectivity to win loyalty and challenge rivals.

A new survey reveals a consumer blind spot in mobile rewards, but the real story is the strategic expansion of loyalty ecosystems into the telecom space.

Kura Sushi's new Honkai: Star Rail partnership isn't just about themed food; it's a masterclass in symbiotic marketing and the future of retail experience.

With a fresh $81M in funding and a $1.25B valuation, Redo is moving beyond returns, betting on AI and a key acquisition to build the future of commerce.

In a high-stakes industry often chasing short-term wins, one Philippine operator is rewriting the VIP playbook, focusing on loyalty, compliance, and long-term value.

A jersey patch is just the beginning. RBC's multi-year pact with the Canucks is a masterclass in modern marketing, blending high-stakes branding with fan loyalty.

A new report reveals a startling gap: consumers are ready for AI-driven loyalty, but brands are clinging to outdated assumptions about rewards and recognition.

As the nation’s largest consumer auto leasing company marks a half-century, its 12-year award streak reveals a model built on relationships, not transactions.

eDreams ODIGEO's Prime is seeing record adoption in Mexico and Argentina, signaling a systemic shift in how we buy travel and a new frontier for the subscription economy.

As banks retreat, DFCU Financial expands its physical footprint, armed with a half-billion-dollar member reward program. This is a bold bet on community.

A new model called 'Guest Experience Architecture' and its enabling platform, Artuzan, aim to shift luxury hospitality from transactions to lasting relationships.

With $75.6B in billings, Omnicom is now the undisputed giant. But can it turn sheer size into real value for clients and avoid a culture clash?

Beyond discounts, insurance bundling signals a shift in consumer strategy. But is it always the best deal? We explore the trend and the new media models promoting it.

The K-beauty giant's massive Amazon sale is more than just discounts; it's a strategic play to launch products, capture new markets, and solidify its e-commerce dominance.

MarketTime's new CRO isn't just a leadership change; it’s a strategic bet on integrated growth. We explore how this move reflects a major industry shift.

The 2026 StreamTV Awards reveal a shift toward advanced ad tech, strategic partnerships, and user-centric design, with Roku and Xumo dominating key categories.

A new integration embeds AI-powered messaging into Zoho CRM, signaling a major strategic play in the convergence of CPaaS and enterprise software.