CPG & FMCG

Dating apps are out, and home cooking is in. A new campaign from Knorr taps into Gen Z's search for authenticity, turning kitchens into the new frontier for romance.

The specialty food giant adds Suntory Global Spirits CEO Greg Hughes to its board, a strategic move to leverage premium brand and operational expertise.

NYC's 120th Toy Fair unveils 2026's top trends, from AI to nostalgia, as the industry navigates consumer anxiety and strict new global safety rules.

A new partnership brings nutrient-packed mac & cheese to youth baseball, signaling a major shift in how sports platforms fuel their young athletes.

With plastic film recycling rates below 1%, a new U.S. Plastics Pact framework offers a pragmatic plan to tackle one of recycling's toughest challenges.

For the seventh year, General Mills is one of America's most responsible companies. We explore the data, public trust, and strategy behind this major ESG achievement.

A new survey reveals the significant hidden labor and emotional toll on employees tasked with ordering team merchandise, a job often done off the clock.

The discount grocer is doubling down on Canada's fastest-growing sport, fueling Team Canada's 2026 T20 World Cup ambitions with a major investment.

The 100-year-old brand, backed by Magic Johnson, is overhauling its distribution with a new partnership. Here’s how it plans to thrive for another century.

Bruno Marc's new Crafture Leather Collection aims to deliver sneaker-level comfort in dress shoes, entering a competitive market focused on versatile style.

Hershey's launches limited-edition chocolate medals for the Olympics, blending scarcity, social media, and a new message: happiness is the real gold.

The drive-thru coffee giant is moving into your kitchen, taking on Starbucks and Nestlé with its new retail line. But can its 'Dutch Luv' succeed on shelves?

With a new CEO and a seasoned industry leader on its board, Tredegar signals a major push for innovation in its core aluminum and electronics markets.

The Toy Association's annual briefing will unveil 2026's top play trends, offering a data-backed roadmap for the industry's holiday season and beyond.

Veteran ad expert Dave Saunders names the champions and flops of Super Bowl LX, revealing what works in an era of AI and celebrity-packed commercials.

A 50-year-old caramel apple giant acquires a TikTok-famous cotton candy brand, signaling a major shift toward experiential, year-round confections.

Universal Corporation appoints Steven Diel, the mind behind its ingredients push, as CFO, signaling a firm commitment to diversification despite headwinds.

In a strategic pivot, Fresh Del Monte gets court approval to buy packaged food assets from its bankrupt namesake, aiming to unify the iconic brand.

A new report reveals AI-themed ads failed to connect with viewers, while heartfelt, human-centric stories from brands like the NFL and Budweiser won the night.

The deal marks the final step in a major strategic overhaul for dsm-firmenich, which will now focus solely on its nutrition, health, and beauty businesses.