Pixalate, Inc.

Pixalate, Inc. is a global ad fraud intelligence and marketing compliance platform dedicated to bringing transparency and trust to programmatic advertising. The company's core mission is to provide a comprehensive 360-degree view of the digital advertising supply chain, enabling brands, publishers, and ad platforms to protect against fraudulent traffic and enhance ad inventory quality. While maintaining a global presence with offices in the US (McLean, VA), UK (London), EU (Dublin), and Singapore, the company was founded in 2011 and has a significant operational base in Palo Alto, California.

Pixalate offers a robust suite of products and services focused on ad fraud protection, privacy, and compliance analytics across Connected TV (CTV), mobile apps, and websites. Its offerings include a comprehensive Fraud Management System with pre-bid Blocking, post-bid Analytics, and the Media Ratings Terminal. The company is recognized for its Publisher Trust Indexes and Seller Trust Indexes, which provide critical insights into ad quality. Pixalate is notably the first and only company with Media Rating Council (MRC) accreditation for detecting and filtering sophisticated invalid traffic (SIVT) across desktop, mobile web, mobile in-app, and CTV/OTT environments, covering over 40 types of invalid traffic.

Under the leadership of Founder and CEO Jalal Nasir, Pixalate continues to innovate and expand its market positioning. Recent developments in early 2026 include the launch of DEFASED, a daily updated list of delisted apps from major CTV platforms, and the AdFraud IOC-Database, an open-source ad fraud intelligence resource. The company also released its Q4 2025 North America Invalid Traffic (IVT) & Ad Fraud Benchmarks and Q1 2026 Global Connected TV Device Market Share Reports, underscoring its role as a leading authority in digital ad trust and safety. Pixalate has also recently partnered with companies like BIGO Ads and Joyy Inc. to enhance traffic quality.