Consumer Internet

Beyond the VivaTech hype, Rokid's strategic partnership with French retail giant Krys reveals a calculated plan to tackle AR's biggest adoption hurdles.

Clash of Clans taps football icons Henry, Kaká, and Schweinsteiger to relaunch Global Chat, a masterclass in blending celebrity power with community-first design.

LG's new refrigerators target the UAE's heat, but a closer look reveals a calculated play in a high-stakes market where climate adaptation is king.

KiWear's new touchless smart ring controller enters a crowded market, betting that universal device control, not just health stats, is the future of wearables.

A new powerhouse alliance aims to solve AR's biggest hurdles. We dive into how EssilorLuxottica and Applied Materials plan to turn smart glasses into reality.

Fox News Media unveils a massive multiplatform blitz for America's 250th, a strategic move to boost subscriptions, dominate the narrative, and cement its brand.

XREAL unveils AURA, lightweight XR glasses powered by Google and Qualcomm. Can this trinity of tech finally deliver on the promise of everyday spatial computing?

Beyond bulky generators, a new device offers a sleek, smart solution to a costly problem. BLUETTI's FridgePower rethinks blackout readiness, one kitchen at a time.

A new report shows AI chatbots favor DIY brands like Ring over 150-year-old ADT, revealing a critical blind spot for companies built before the internet.

OutKick's massive May growth wasn't an accident. We dive into the data, the 'overlooked' stories, and the Fox News strategy driving its disruption.

The XR market is pivoting. Bulky headsets are out, and sleek, everyday glasses are in. Discover the forces driving this change and what it means for tech.

Nex Playground partners with Wrexham AFC, leveraging the club's Hollywood-fueled global fame for a strategic UK launch. Is this the future of brand deals?

Mophie's new chargers promise a fan-less, full-speed 25W future for Apple devices. We go beyond the launch to see if this quiet innovation can solve wireless charging's biggest heat problem.

The at-home beauty tech giant is betting on immersive, influencer-led wellness events to conquer the US market. Is this the future of brand building?

A new device aims to solve a problem created by our phones: sleepless nights. But is Sleenova's SoundMask a true digital detox or just more tech for the bedroom?

Devices like MyoGlow aren't just beauty tools; they represent a major economic disruption. We dissect the tech and market forces bringing thousand-dollar med spa treatments into the home.

Barco, a leader in wireless collaboration, is adding a wired extension to its flagship ClickShare system. This move, powered by Valens Semiconductor, is more than an accessory; it’s a strategic admission that the future of high-performance meetings isn’t purely wireless.

Roblox touted age verification as a key growth driver. Now, a lawsuit alleges it misled investors as the feature choked user growth and tanked the stock.

As AviaGames partners with Argentina's AFA for a massive Solitaire Clash event, is this the future of gaming or a complex marketing play?

Peer-to-peer giant Turo turns Italy's tournament absence into a high-octane celebration, signaling a new era of experiential marketing in the car-sharing wars.