Thryv Holdings, Inc.

Thryv Holdings, Inc. is a publicly traded software as a service (SaaS) company headquartered in Dallas, Texas, dedicated to providing an AI-powered growth platform for small and medium-sized businesses (SMBs). The company's core mission is to empower local and service-oriented businesses by offering tools that help them get discovered online, manage customer relationships, streamline operations, and accelerate revenue growth. Thryv's roots trace back to traditional directory publishing, but it has strategically transitioned to a modern, cloud-based software provider.

The Thryv platform offers a comprehensive suite of tools, including customer relationship management (CRM), online scheduling, payment processing (ThryvPay), website building, online listings management, reputation management, social media management, and email and SMS marketing automation. Through its Thryv SaaS segment, the company aims to provide an all-in-one solution that centralizes various business functions. Additionally, Thryv maintains a Marketing Services segment, which includes digital marketing solutions and traditional directory advertising, and expanded its offerings with the acquisition of Keap in early 2024.

In a significant move towards its SaaS-centric strategy, Thryv announced in September 2026 a definitive agreement to sell its print directories business for $142 million. This follows the August 2026 launch of its new AI-native growth platform, designed to leverage artificial intelligence for enhanced online visibility and lead conversion for SMBs. Led by Chairman and CEO Joe Walsh, Thryv continues to evolve its market positioning as a leading provider of integrated technology solutions for small businesses, including a strategic partnership with Wix.com Ltd.