Carry Technologies, Inc.

Hightouch is a data activation and AI platform for marketing, specializing in "Reverse ETL" (Extract, Transform, Load) to synchronize customer data from cloud data warehouses to various business tools. The company's mission is to empower businesses to leverage their data warehouse for personalized marketing and operational efficiency. Hightouch is headquartered in San Francisco, California.

The company's key offerings include its Composable Customer Data Platform (CDP) and Agentic Marketing Platform. Its core functionality revolves around Reverse ETL, enabling the syncing of data to over 300 destinations such as CRMs, marketing automation platforms, and advertising tools. Additional features include Customer Studio for no-code audience segmentation and AI-powered decisioning for personalization and campaign orchestration. Hightouch serves mid-market to enterprise organizations across diverse sectors, including retail, financial services, healthcare, and B2B SaaS.

In April 2026, Hightouch secured $150 million in Series D funding, which valued the company at $2.75 billion. This capital is intended to further develop its "Agentic Marketing Platform," focusing on AI-driven automation and optimization of marketing workflows. The company was founded by Kashish Gupta (Co-Founder & Co-CEO), Tejas Manohar (Co-Founder & Co-CEO), and Josh Curl (Co-Founder & CTO).