Partnership

The viral K-beauty brand lands in OLIVE YOUNG's new US stores, signaling a major shift from online hype to mainstream American brick-and-mortar retail.

Infineon's new partnership with NVIDIA tackles the massive energy needs of AI, leveraging 800V architecture to redefine data center power and efficiency.

For its 20th anniversary, the luxury resort partners with winemaker Lulú Martínez to bottle the essence of Mexican terroir and hospitality.

Pacsun drops an exclusive Governors Ball collection, but its real play is a deep dive into experiential marketing, youth culture, and community support.

Beyond logos, a luxury tequila brand rewrote the sponsorship playbook at WEF with deep integration, driving measurable consumption and capturing an elite world.

Marketing guru Neil Patel partners with AI platform HighLevel, betting on the firm to close the growing AI gap facing millions of small businesses.

With new partners, Coinstar now lets you deposit cash and coins directly to any debit card, turning grocery store kiosks into vital links to the digital economy.

Lifestyle brand GOAT USA is flying commuters to the Hamptons. We unpack the strategy behind the stunt and what it means for modern marketing.

A new partnership between a VC firm, brand accelerator, and creator network aims to transform K-beauty from a trend into a mainstream global force.

A one-night-only pop-up with a star chef and a golf legend redefines luxury hospitality during the U.S. Open week at Shinnecock Hills.

Beyond K-Pop, a sold-out LA expo reveals the massive economic engine and strategic government push driving Korea's global cultural expansion.

Solana's top DEX bridges the gap to retail, listing on Robinhood and Revolut while surpassing $1 trillion in volume and pioneering tokenized assets.

The smoothie giant's new partnership with the Loco Beach Coconuts signals a major shift in sports marketing toward entertainment-first, viral sensations.

Two Croatian tech leaders, Orqa and EcoCortec, partner to secure mission-critical drones, showcasing a new model for sustainable, resilient global supply chains.

A new innovation hub in Maryland is set to modernize critical defense technologies, tackling vulnerabilities in the US energetics supply chain.

A new B2B platform has launched in Bangkok, aiming to consolidate Southeast Asia's fragmented but rapidly growing private label industry.

Casio partners with global music sensation XG for two new G-SHOCKs, blending iconic toughness with the group's "X-POP" style and worldview.

ROLLER's new partnership with Adyen provides instant capital to attractions, disrupting traditional business loans and reshaping the experience economy.

An Indigenous-led wind project in BC's Hecate Strait secures a partnership with a global energy giant, heralding a new era for Canadian renewables.

Thomas Cavanagh Construction locks in an 11-year deal with Palantir, moving to commercialize its AI-driven platform for the entire industry.