Swiftly Systems, Inc.
Swiftly is a retail technology company that provides an omnichannel platform designed to empower independent and regional grocers and consumer brands. Its mission is to democratize technology, enabling these retailers to effectively compete in a digital-first world. The company's headquarters are located in Millbrae, California.
Swiftly offers a comprehensive suite of products and services, including mobile applications, websites, loyalty programs, and a robust retail media network. Key offerings include SmartCircular, Audience Optimizer, Retail Media Network, and Alcohol Cashback solutions, all aimed at enhancing customer engagement, driving sales, and providing advanced analytics for retailers and advertisers. The platform serves various market segments, including grocery, convenience stores, gas and fuel, as well as established and rapid-growth brands.
Led by Co-Founder and CEO Henry Kim, Swiftly has demonstrated significant growth and market positioning. In December 2024, the company reported record growth across platform sales, retail media, new partnerships, and product innovation, including the launch of SmartCircular in February 2026. Swiftly also expanded its portfolio through the acquisition of alcohol promotions platform BYBE in March 2024. The company was valued at over $1 billion as of August 2022, solidifying its role as a leading provider of retail technology solutions.
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