The New Powersports Playbook: Data and Community Unite to Fuel Dealer Success
- Strategic Alliance: Livium’s TrueTrack™ platform becomes the preferred performance software for Garage Composites, integrating advanced data analytics with peer collaboration. - Real-Time Insights: Dealers gain access to near real-time operational data, replacing manual reports with a month-long lag. - Industry Endorsement: Garage Composites CEO Tony Gonzalez calls TrueTrack™ the best platform available in the market.
Experts view this partnership as a transformative step for powersports dealers, combining data-driven insights with peer collaboration to enhance operational agility and profitability.
The New Powersports Playbook: Data and Community Unite to Fuel Dealer Success
DEARBORN, Mich. – June 02, 2026 – In a market defined by accelerating change and relentless pressure, the line between thriving and merely surviving is drawn by the quality of decisions made every day. For powersports dealers, this reality has sparked a search for a more potent operational toolkit. Today, a strategic alliance between technology firm Livium and coaching leader Garage Composites promises to deliver just that, forging a new blueprint for industry performance by integrating advanced data analytics with proven peer collaboration.
The partnership formally designates Livium’s TrueTrack™ platform as the preferred performance software for Garage Composites, while Livium names Garage Composites its preferred 20 Group provider. This isn't just a cross-promotional agreement; it's a structural fusion of two distinct but complementary philosophies aimed at creating a holistic ecosystem for dealer excellence. By combining real-time, data-driven insights with the collaborative intelligence of peer groups, the alliance aims to equip dealers with an unprecedented capacity for agility, profitability, and sustained growth.
A New Standard for Dealer Performance
At its core, the partnership establishes a unified pathway for dealers seeking to elevate their operations. Garage Composites, a stalwart in the industry known for its rigorous 20 Group methodology, will now embed Livium’s technology into its service offerings. This move signals a significant evolution from traditional, often retrospective, peer analysis to a dynamic, data-fueled model.
“After an extensive review of available performance software platforms, Garage Composites has determined that TrueTrack is the best platform available in the market,” said Tony Gonzalez, CEO of Garage Composites, in the official announcement. “We plan to fully incorporate TrueTrack into all Garage Composites services to significantly expand the value dealers receive from our programs.”
This endorsement is a powerful vote of confidence in Livium’s technology. For dealers, it means the peer-to-peer benchmarking central to the 20 Group experience will now be powered by a sophisticated analytics engine. Instead of comparing manually compiled reports with a month-long lag, dealers can dissect near real-time operational data, identifying performance gaps and opportunities with far greater precision.
Livium, in turn, gains a strategic channel to the industry's most performance-focused dealers. Bryan Stiekes, President and CTO of Livium, highlighted the synergistic nature of the deal. “Combining the powersports industry’s two leading companies focused on elite dealer performance creates unbeatable value for dealers,” he stated. The collaboration effectively answers a critical question for many technology providers: how to ensure data insights are not just generated, but are also understood, contextualized, and translated into effective action. By pairing its platform with Garage Composites’ coaching framework, Livium ensures its data has a direct line to strategic implementation.
Fusing High-Tech Analytics with High-Touch Collaboration
To understand the potential of this alliance, one must appreciate the distinct strengths each partner brings to the table. On one side is the quantitative power of technology; on the other, the qualitative wisdom of human experience.
Livium’s TrueTrack™ platform serves as the partnership’s analytical heart. Described as a comprehensive performance and composite platform, it functions as a central nervous system for a dealership. It ingests data from across the business—sales, service, parts, and finance—to provide a holistic, real-time view of operational health. For a dealer principal, this means moving beyond gut feelings to data-backed certainty. Which service advisor is most efficient? Which unit category has the highest turn rate but the lowest margin? How effective was last month's marketing campaign at generating qualified leads? TrueTrack™ is designed to answer these questions with clarity, providing what the companies call “unprecedented visibility, accountability, and actionable insights.”
On the other side is the proven methodology of Garage Composites’ 20 Groups. For decades, these intimate, non-competing peer groups have been the crucibles where industry best practices are forged. In these closed-door meetings, dealers share detailed financial and operational data, scrutinize each other’s performance, and collectively solve common challenges. “My 20 Group is an essential sounding board for every major decision we make,” explained one long-time member from the Midwest. “It’s a board of directors you can’t buy, composed of people who live and breathe the same challenges you do.” This collaborative environment fosters accountability and provides a real-world filter for new ideas.
Addressing an Industry at an Inflection Point
This partnership does not exist in a vacuum. It is a direct response to the profound shifts reshaping the powersports landscape. Dealers today are navigating a complex environment characterized by supply chain volatility, the digital transformation of retail, evolving consumer expectations, and macroeconomic uncertainty. Simply keeping the doors open is no longer enough; success demands a level of operational sophistication that was once optional.
The alliance between Livium and Garage Composites provides a toolkit built for this new era of resilience. The rapid access to data from TrueTrack™ allows a dealer to be nimble—to quickly adjust pricing strategies in response to market shifts, reallocate marketing spend based on real-time lead data, or optimize parts inventory to avoid costly overstocking. This data-driven agility is critical for navigating unpredictable market conditions.
However, data alone can be overwhelming. The 20 Group structure provides the essential human layer of interpretation and strategy. It’s a forum where a dealer can present a troubling trend identified by TrueTrack™ and get immediate feedback from 19 other experienced operators. This blend of machine intelligence and collective human wisdom is what positions the partnership as a strategic asset for long-term success. It helps dealers not only to react faster but to build more robust, forward-looking business models that can withstand market shocks and capitalize on emerging opportunities.
The Integrated Future: Promise and Practicality
The true innovation here is the creation of a closed-loop performance system. A dealer can use TrueTrack™ to identify an underperforming metric—for example, a low gross profit per repair order in the service department. They can then bring that specific, data-backed problem to their 20 Group. The group, guided by a Garage Composites facilitator, can brainstorm solutions, drawing on the successful practices of its high-performing members. The dealer can then implement a new strategy—perhaps a revised labor rate or a new training program for service advisors—and use TrueTrack™ to monitor its impact in real time.
This feedback loop transforms the 20 Group from a forum for high-level discussion into a tactical workshop for measurable improvement. The promise is a system where insights lead directly to action, and action leads directly to trackable results.
Of course, the success of this ambitious integration will hinge on execution. Seamless data synchronization, intuitive user interfaces, and robust training will be critical for dealer adoption. The two companies must also cultivate a unified support culture, ensuring that a dealer seeking help receives a coherent answer, whether their question is about a software feature or a business strategy. The partnership’s ultimate value will be measured not by the elegance of its concept, but by its tangible impact on the profitability and resilience of the dealerships that embrace it.
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