Product Launch

The B2B tech world is shifting. Generalist PR is out, and deep specialization is in. How one agency's growth reveals the future of tech communication.

A new platform, Remora, launches to unify the fragmented options workflow, but its true innovation is running natively inside AI assistants like Claude.

Reallusion is democratizing 3D animation with its permanently free iClone Personal and tackling AI's identity crisis with the official launch of AI Studio.

Veeva's new Falcon MLR promises to automate 70% of pharma's regulatory review bottleneck. It's a bold play, but can autonomous AI truly master the high-stakes world of compliance?

Ceva's RealSpace Elevate isn't just another audio feature; it's a strategic weapon for headset makers and a competitive edge for gamers in a crowded market.

Facilities giant Vixxo launches an AI-powered repair service, bringing enterprise-level asset management to small coffee shops facing costly equipment failures.

The N2 Company is digitizing its exclusive community stories for America's 250th. Is this patriotic goodwill or a masterclass in operational innovation?

A 158-year-old chocolate maker is tackling a modern baker's biggest headache. Guittard's new baton isn't just chocolate; it's a lesson in operational excellence.

PB2 Foods' new single-serving cup at Walmart is more than a snack. It’s a microcosm of our relentless pursuit of health, convenience, and corporate scale.

With the 'world's slimmest' home battery, SAMDUO isn't just selling style. It's offering Dutch homeowners a lifeline as energy policies shift.

commercetools just launched AI-powered tools that slash development time from months to days, democratizing access to enterprise-grade systems for a new era of builders.

With new AI tools for listing analysis and intelligent data integration, Beyond is empowering property managers to automate revenue and build resilience.

Moving beyond microinverters, Hoymiles enters Europe's crowded battery market. Can its focus on extreme safety, open AI, and installer-friendly design win over homeowners?

Meta Earth is betting that real human identity is the key to blockchain's future. With 6.3M users, its 'proof of life' model aims to end ghost networks.

A new smart cylinder slashes automation setup from 100 hours to just two, embedding data-driven quality and massive energy savings into a single module.

Prosus unleashes ToqanClaw for its 5M+ partners and Zapia for consumers, leveraging its vast data ecosystem to challenge tech giants in the AI race.

A new open-source tool from ustwo and the University of Bristol makes AI's hidden environmental impact visible, empowering developers to code more sustainably.

UST's new AI Center of Excellence with AWS isn't just another partnership. It's a calculated move to turn AI experiments into tangible operational outcomes.

UTA's new Culture Canon suite moves beyond vanity metrics, offering brands a data-driven way to measure true cultural relevance and drive profit, especially with Gen Z.

Six years after legalisation, UK doctors remain untrained in medical cannabis. Now, a global giant is stepping in with a free, accredited platform. Is this a public service or a strategic masterstroke to create its own market?