Teads Holding Co.

https://www.teads.com

Teads Holding Co. is a global advertising technology company that operates an omnichannel outcomes platform for the open internet. The company's core mission is to drive full-funnel results for marketers by connecting advertisers with engaged audiences across premium media environments. Headquartered in New York, NY, Teads Holding Co. leverages predictive artificial intelligence (AI) technology to optimize advertising outcomes and ensure value-driven media spending.

Teads provides a comprehensive technology platform for programmatic digital advertising, specializing in outstream video and high-impact display formats. Its offerings include branding and performance advertising solutions, data analytics, and creative studio services. The company's platform facilitates connections between advertisers and media owners globally, offering diverse ad formats such as in-read video and Connected TV (CTV) solutions, including CTV HomeScreen and CTV InStream. Teads emphasizes brand safety, access to premium publishers, and privacy-compliant advertising, positioning itself as an independent alternative to larger platform-owned ad ecosystems.

In a significant corporate development, Outbrain Inc. acquired the original Teads in February 2025 and subsequently rebranded as Teads Holding Co. in June 2025, with its shares trading on Nasdaq under the ticker TEAD. David Kostman, formerly CEO of Outbrain, assumed the role of CEO for the combined entity. The company has been actively launching new AI-driven solutions, such as Teads EngageOS and an AI Creative Lab, while expanding its CTV offerings globally. Despite a round of layoffs affecting less than 10% of its workforce in December 2025, attributed to merger complexities and market volatility, Teads Holding Co. continues to position itself as a scaled, end-to-end platform for the open internet, focusing on contextual intelligence and premium publisher relationships to navigate a cookieless future.

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