Sprout Social, Inc.
Sprout Social, Inc. is a technology company that provides a cloud-based social media management platform. Its mission is to help businesses build stronger relationships with their customers and communities through social media. Headquartered in Chicago, Illinois, the company was founded in 2010.
The company offers a comprehensive suite of products and services, including publishing and engagement functionalities, customer care tools, influencer marketing, employee advocacy, and AI-powered business intelligence. The platform integrates with major social media networks and digital platforms, providing solutions for social media marketing, management, customer service, and analytics. Sprout Social primarily serves a business-to-business (B2B) market, catering to small and medium-sized businesses, enterprises, marketing agencies, government entities, non-profits, and educational institutions, with a strategic focus on mid-market and enterprise-level clients.
Led by CEO Ryan Barretto, Sprout Social is publicly traded on NASDAQ under the ticker symbol SPT. The company consistently introduces AI innovations and product enhancements, such as AI-powered solutions for alt-text generation, trend analysis, and message classification. Sprout Social was recognized as the #1 Social Listening Product in G2's 2026 Spring Reports and has received G2's Best Software Awards for ten consecutive years.
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