Intouch Insight Expands into Grocery Sector with Research Study and Conference Keynote
Event summary
- Intouch Insight partners with Informa to produce a proprietary grocery industry research study.
- Study findings will be presented at the GroceryNEXT conference in Chicago, August 24-26, 2026.
- Company hires dedicated sales personnel for grocery channel expansion.
- Research will be featured in Supermarket News, Informa's flagship grocery trade publication.
The big picture
Intouch Insight's expansion into the grocery sector marks a strategic pivot from its established presence in petro-convenience and quick-service restaurants. The partnership with Informa and prominent role at GroceryNEXT position Intouch to capitalize on the growing emphasis on customer experience management within the grocery industry. This move aligns with broader trends of digital transformation and data-driven decision-making in retail.
What we're watching
- Market Penetration
- How Intouch Insight will leverage its existing petro-convenience and QSR expertise to gain traction in the grocery sector.
- Research Impact
- Whether the proprietary research study will differentiate Intouch Insight from competitors in the grocery vertical.
- Conference Momentum
- The pace at which Intouch Insight can convert GroceryNEXT conference engagements into tangible client acquisitions.
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