Devan Kline Fitness, LLC (Burn Boot Camp)

Burn Boot Camp is a national fitness concept founded in 2012 by husband-and-wife team Devan and Morgan Kline, with its headquarters in Huntersville, North Carolina. The company's core business revolves around providing fitness and wellness programs, primarily through high-intensity group workouts. Its mission is to ignite global health transformation by empowering women to maximize their quality of life, fostering confidence, happiness, and disciplines that extend beyond physical fitness.

The company's key offerings include 45-minute group fitness "camps" that feature daily changing strength and conditioning protocols. Memberships provide access to unlimited camps, one-on-one "Focus Meetings" with trainers for personalized guidance, and complimentary Childwatch services. Burn Boot Camp also extends its services through the "Burn On Demand" app, offering online workouts to cater to various fitness levels and schedules. While initially female-focused, the brand has expanded to serve women and their families, with recent campaigns aiming to include older demographics and fitness newcomers.

Burn Boot Camp is a privately held company that has demonstrated significant growth, being recognized on the Inc. 5000 list for six consecutive years. As of August 2022, Morgan Kline assumed the role of CEO, with co-founder Devan Kline transitioning to a visionary role, and Amber Burke serving as COO. The company ended 2025 with double-digit growth and strong franchisee profitability, operating over 380 locations across 38 states, with an ambitious goal of reaching 10,000 global units by 2033.