Data-Driven Decision Making

Profusa launches its Lumee system for research, aiming to capture a piece of the $47B CRO market and revolutionize drug development with real-time data.

The deal combines Apollo Care's tech platform with eStrat's copay expertise, aiming to streamline drug access and boost pharma's bottom line.

A new tool analyzes audience video reactions to predict creative resonance, promising to end the billion-dollar guesswork that plagues the ad industry.

One year after LA's devastating fires, a firm with zero losses is rewriting the rules, offering coverage to 270,000 previously uninsurable homeowners.

Cambridge Mobile Telematics' new platform aims for 100% telematics coverage, promising insurers better data and fleets lower premiums for safer driving.

Cloudflare acquires AI data marketplace Human Native, aiming to end the 'Napster era' of AI and create a transparent economy for content creators.

With Driaan Du Toit at the helm, AirPro Diagnostics is poised to tackle the complex ADAS market, backed by private equity and a focus on vehicle safety.

Boats Group's new AI-powered tools give dealers unprecedented real-time data, turning market guesswork into data-driven growth and smarter inventory decisions.

A new alliance in healthcare marketing merges pharmaceutical expertise with provider-side insights, leveraging AI and big data to fix a fragmented system.

The Orlando agency is scaling up with three new executives and a Midwest office, betting on its unique blend of AI tech and human-led analytics to grow.

The deal merges IMS's global litigation support with First Court's jury research tech, signaling a major shift toward data-driven trial strategy.

A new partnership proves AI is only as good as its data, achieving a 10% lift in predictive models and a 19.5% drop in wasted marketing spend.

A new report shows subscribers are actively managing services, pausing and returning. Businesses that offer flexibility are seeing healthier, durable revenue.

AstraZeneca's acquisition of Modella AI signals a major shift, embedding advanced AI directly into its cancer research to accelerate new treatments.

Winnebago Industries' latest report reveals major strides in sustainability, safety, and community impact, signaling a strategic shift in outdoor recreation.

A new study is tracking how chia seeds and daily stress impact the microbiome, aiming to unlock the future of data-driven, personalized nutrition.

Pennsylvania and Ohio are slashing crash rates and costs by using data analytics. Discover how this digital revolution is making our roads safer.

Genomics giant Illumina launches a vast biological dataset with pharma partners, aiming to train AI and revolutionize how we find new medicines.

The acquisition of The Good Crisp Company by a Kroger-backed firm reveals a new playbook where consumer data and health trends dictate the future of snacking.

RAAPID’s award-winning Neuro-Symbolic AI brings transparency to risk adjustment, promising audit-ready accuracy and major ROI for value-based care.