Bahamas Tourism Ministry Taps Industry Veteran Jackson Weech as Director General
Event summary
- Jackson Weech appointed Director General of The Bahamas Ministry of Tourism, effective October 1, 2026.
- Weech brings 35 years of tourism leadership experience across The Bahamas, the Caribbean, and the UK.
- He succeeds Latia Duncombe, who led the Ministry for over four years and oversaw record visitor arrivals.
- The Bahamas recorded 12.5 million visitors in 2025, with continued growth in stopover arrivals in 2026.
The big picture
The appointment of Jackson Weech as Director General comes at a time of strong tourism performance for The Bahamas, with continued growth in stopover arrivals and record-setting months in 2026. Weech's extensive industry experience and leadership roles in key tourism organizations position him to provide technical leadership and drive the sector's continued growth. His appointment follows the successful tenure of Latia Duncombe, who oversaw significant milestones, including the launch of the 'A Lifetime of Islands' campaign and record visitor arrivals.
What we're watching
- Tourism Growth
- How Jackson Weech will leverage his industry experience to sustain and accelerate the Bahamas' tourism growth, following record visitor arrivals in 2025.
- Strategic Leadership
- Whether Weech's extensive background in hotel operations and tourism advocacy will enhance the Ministry's capacity to execute its tourism priorities.
- Industry Collaboration
- The pace at which Weech can strengthen relationships with tourism stakeholders and international partners to drive the competitiveness of the destination.
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