Rothmans, Benson & Hedges Inc.
Rothmans, Benson & Hedges Inc. (RBH) is a Canadian manufacturer and distributor of tobacco products, operating as the second-largest tobacco company in the country. Headquartered in Toronto, Canada, with a factory in Québec City, RBH is actively transforming its business with a stated mission to achieve a "smoke-free future" for Canadians.
Historically, RBH has been known for manufacturing and distributing traditional cigarette brands such as Rothmans, Craven A, Belvedere, Belmont, Benson & Hedges, and Canadian Classics. In line with its smoke-free vision, the company is increasingly focusing on and bringing to market smoke-free alternatives, including heated tobacco products, vaping products, and oral smokeless products, for adult nicotine consumers.
In recent leadership changes, Milena Trentadue was appointed as the company's first female Managing Director in January 2024. RBH has faced significant legal challenges, including being granted creditor protection in March 2019 following a substantial Quebec tobacco class action lawsuit. Despite these challenges, the company continues to emphasize its commitment to a smoke-free future and has been recognized as a "Top Employer" for multiple years, including 2024.
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