Ontex Group NV

Ontex Group NV is a leading international personal hygiene company headquartered in Aalst, Belgium. Founded in 1979, the company's core mission is to partner with stakeholders to make high-quality personal hygiene products accessible to all, aiming to bring comfort, confidence, and dignity to people across generations.

Ontex develops and produces a comprehensive range of baby care, feminine care, and adult care products. Its product portfolio includes baby diapers and training pants (under brands like Canbebe, Helen Harper, Bio Baby, and Kiddies), feminine hygiene items such as towels, liners, and tampons (including Helen Harper and Fiore), and adult incontinence solutions like pads, pull-up pants, and adult diapers (marketed under brands such as Serenity, iD, Canped, Euron, Lille, and Kylie). The company serves consumers, retailers, and institutional and private healthcare providers, distributing its products in over 100 countries, with a primary focus on Europe and North America.

In recent leadership changes, Laurent Nielly was appointed Chief Executive Officer, effective January 13, 2026, accelerating his succession from Gustavo Calvo Paz. Ontex completed a three-year transformation program in 2025, which involved divesting its emerging market businesses in Brazil and Turkey and restructuring its manufacturing operations in Belgium. Despite facing challenges in 2025, particularly a decline in baby care revenue, the company is targeting a return to growth and a 10% increase in adjusted EBITDA for 2026, driven by efficiency initiatives and a strategic review. Ontex is also actively enhancing its baby pants manufacturing capabilities in North America.