OneLayer Hires Growth Marketing VP as Private Cellular Security Demand Surges
Event summary
- OneLayer appoints Alexa Bleecker as VP of Growth Marketing on June 23, 2026.
- Bleecker brings over a decade of enterprise cybersecurity marketing experience from Kasada and IBM Security.
- OneLayer doubled its customer base and tripled ARR in the past year.
- Private cellular networks are now operational across utilities, manufacturing, airports, and critical infrastructure globally.
The big picture
OneLayer's hire comes as private cellular networks become critical infrastructure for modern enterprises, yet many lack the visibility and security controls needed. The company's recent growth—doubling its customer base and tripling ARR—highlights the accelerating demand for specialized solutions in this space. Bleecker's appointment signals a strategic push to scale marketing efforts globally.
What we're watching
- Market Expansion
- How OneLayer will scale its growth marketing function to penetrate new geographies and industry segments.
- Execution Risk
- Whether Alexa Bleecker can replicate her success from Kasada and IBM Security in a rapidly evolving market.
- Industry Trends
- The pace at which enterprises adopt private LTE/5G networks and the resulting demand for OneLayer's solutions.
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