Oh YAAS

Oh YAAS is a Dallas-based company at the forefront of redefining the trading card industry, transforming traditional static collectibles into dynamic, experiential ecosystems. The company's core mission is to pioneer a new category of "Experiential Collectibles™" that foster deeper engagement and unlock new monetization opportunities for rights holders, talent, and collectors alike.

Through its proprietary embedded technology, Oh YAAS connects athletes, artists, celebrities, leagues, and brands directly with fans and collectors. Its products offer exclusive content, personalized engagements, commerce opportunities, augmented reality experiences, and sponsor activations, effectively merging physical collectibles with digital activation.

Oh YAAS has rapidly assembled a notable leadership team and advisory board, including CEO Ken May (former CEO of Topgolf and FedEx Kinko's), Atari founder Nolan Bushnell, and Netflix co-founder Marc Randolph as advisors. The company, which is privately held with Charles & Potomac Capital as its lead funder, recently secured a five-year exclusive agreement with Bare Knuckle Fighting Championship (BKFC) for trading cards and experiential collectibles.