Nexar and Nauto Merge to Form Empiric Earth, Creating Global Road Safety Data Platform
Event summary
- Nexar and Nauto have merged to form Empiric Earth as of September 15, 2026.
- The new entity holds a record of over 10 billion miles of observed driving and 60 million edge cases across 98% of US roads and 50+ countries.
- Empiric Earth's safety models have supported a 50-80% reduction in collision loss across enterprise fleets.
- The company captures 300M+ real-world miles monthly via 350,000 connected sensors.
- Empiric Earth maintains independence by not building vehicles or competing with systems it measures.
The big picture
The merger of Nexar and Nauto into Empiric Earth creates a consolidated platform for road safety analytics, addressing a critical need for independent, large-scale driving data. This move aligns with the growing demand for data-driven solutions in autonomous vehicle development and fleet management, positioning Empiric Earth as a key player in the evolving automotive technology landscape.
What we're watching
- Data Monetization
- How Empiric Earth will scale its data collection and monetization strategy across global markets.
- Industry Adoption
- Whether automakers, insurers, and public agencies will increasingly rely on Empiric Earth's independent safety models.
- Competitive Positioning
- The pace at which Empiric Earth can differentiate itself in a crowded market of automotive safety and data analytics providers.
Related topics
