Hard Rock Hollywood to Replace Cipresso with Major Food Group Concept

  • Hard Rock Hollywood will replace Cipresso with a new signature restaurant by Major Food Group (MFG) in late 2026.
  • Cipresso closed on July 19, 2026; guest favorites are temporarily available at Abiaka Wood Fire Grill.
  • This expands the 2024 strategic partnership between Hard Rock International and MFG to enhance dining experiences across global properties.
  • MFG is known for iconic restaurants like CARBONE and ZZ's Club, recognized by GQ as one of the world’s most creative companies.

This move aligns with Hard Rock’s strategy of leveraging high-profile partnerships to enhance guest experiences in an increasingly competitive gaming and hospitality market. The collaboration with MFG—known for creating destination-worthy dining spots—positions Seminole Hard Rock Hollywood as a top-tier entertainment hub, competing with other luxury resorts in South Florida.

Brand Synergy
How Hard Rock’s integration of MFG’s high-profile dining concepts will elevate its premium positioning in South Florida.
Execution Risk
Whether the new restaurant can sustain long-term guest engagement, given Cipresso’s seven-year run.
Market Differentiation
The pace at which Hard Rock expands this partnership to other properties, reinforcing its entertainment and hospitality dominance.