Children’s Hospital Los Angeles Aims to Raise $1M+ in 11th Annual Make March Matter Campaign

Event summary

  • Children’s Hospital Los Angeles (CHLA) launched its 11th annual Make March Matter campaign on February 26, 2026, aiming to raise $1M+ in March.
  • The campaign has raised over $15M since its inception in 2016, with over 500 businesses participating.
  • This year’s campaign coincides with CHLA’s 125th anniversary, with several businesses committing to raise $12,500 or more as part of the 125th Anniversary Club.
  • Presenting Partners, including Credit Unions for Kids, Panda Express, and Heidi Klum, have each committed to raising or giving $100,000 or more.
  • The campaign supports CHLA’s mission to provide critical, lifesaving care to children in Los Angeles.

The big picture

CHLA’s Make March Matter campaign is a strategic initiative to bolster its financial resources through community-driven fundraising. The campaign’s success hinges on the participation of local businesses and high-profile partners, reflecting broader trends in nonprofit healthcare funding. With over $15M raised since 2016, the campaign underscores the importance of community engagement in supporting pediatric medical care.

What we're watching

Community Engagement
How the involvement of local businesses and high-profile partners will affect the campaign’s success and long-term community support for CHLA.
Fundraising Momentum
Whether CHLA can sustain the pace of fundraising growth seen in previous years, especially given the 125th anniversary milestone.
Strategic Partnerships
The impact of high-profile partnerships, such as those with Panda Express and Heidi Klum, on the campaign’s visibility and fundraising potential.