Atomos Launches Rackmount Monitor-Recorder-Switcher Targeting Broadcast Market
Event summary
- Atomos has released the Shogun AV-19, a 19-inch rackmount monitor-recorder-switcher.
- The device supports 6K raw recording, 10-bit HDR, and NDI|HX3 via Gigabit Ethernet.
- It features multiple inputs (2x 12G-SDI, 2x 3G-SDI, HDMI 2.0) and outputs (12G-SDI, USB-C), XLR audio I/O, and a touchscreen display.
- The AV-19 is 7 RU tall and offers professional monitoring tools like custom LUTs and waveforms.
The big picture
The launch of the Shogun AV-19 signals a continued trend towards increasingly sophisticated and integrated video production tools, driven by the rise of remote workflows and the demand for higher-quality content. Atomos is positioning itself to capitalize on the growing demand for multi-camera production solutions, particularly as the cost of high-resolution recording and processing becomes more accessible. The device’s rackmount form factor suggests a focus on professional broadcast environments, a segment with significant, albeit specialized, spending.
What we're watching
- Market Adoption
- The AV-19's price point and feature set will determine its adoption rate among broadcast professionals, particularly in smaller production houses and remote workflows.
- NDI Integration
- The inclusion of NDI|HX3 suggests Atomos is targeting IP-based video workflows, and the success of this integration will depend on the continued growth and standardization of NDI technology.
- Competitive Landscape
- The AV-19’s feature set places it in competition with established players in the broadcast monitor-recorder market, and Atomos will need to demonstrate a clear value proposition to gain market share.
