8x8 Honors Fazpass as 2026 CPaaS Partner of the Year in Six-Year Southeast Asia Alliance
Event summary
- 8x8 named Fazpass its 2026 Reseller Partner of the Year – CPaaS, marking six years of collaboration.
- The partnership has powered WhatsApp-based authentication for over 50 enterprises across Southeast Asia.
- Fazpass combines Southeast Asian market expertise with 8x8's CPaaS infrastructure for secure digital authentication.
- Key metrics for the award included revenue growth, net-new customer acquisition, and year-over-year performance.
The big picture
This recognition underscores the growing importance of secure digital authentication in enterprise communications, particularly in mobile-first markets like Southeast Asia. The partnership reflects a broader industry trend toward integrating advanced authentication technologies into omnichannel customer engagement strategies. With over 50 enterprises already benefiting from this alliance, the collaboration highlights the strategic value of combining regional market expertise with global CPaaS infrastructure.
What we're watching
- Market Expansion
- How 8x8 and Fazpass will leverage this momentum to expand secure authentication solutions beyond Southeast Asia.
- Technological Integration
- Whether the partnership can sustain innovation in omnichannel customer engagement as digital authentication needs evolve.
- Competitive Dynamics
- The pace at which competitors in the CPaaS space adopt similar strategic partnerships to enhance their market positioning.
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