New Orleans Roots Fuel Take 5 Oil Change Expansion – and a Broader Convenience Trend

By Stephanie Lewis

NEW ORLEANS, LA – Forty years after first opening its doors in the Crescent City, Take 5 Oil Change is doubling down on its New Orleans presence with a new location on Tulane Avenue. While the opening represents a continued expansion for the national chain, it’s also a story of returning to roots – and a compelling illustration of the broader trends shaping the automotive service landscape.

The new shop, strategically located at the intersection of Tulane Ave. and Broad St., offers the company’s signature 10-minute oil change service – a model built on convenience and efficiency. But beyond the quick turnaround, the opening highlights Take 5’s commitment to a market that first nurtured its growth – and underscores a growing consumer appetite for streamlined automotive care.

From Local Startup to National Leader

Founded in New Orleans in 1976, Take 5 quickly established itself as a disruptor in the oil change industry, pioneering the “stay-in-your-car” service model. This simple yet effective approach resonated with busy consumers, and the company rapidly expanded throughout the region. In 2018, Take 5 was acquired by Driven Brands, the largest automotive services company in North America, further accelerating its growth trajectory.

“This new location isn’t just about adding another shop; it’s about reinvesting in the community that helped build our company,” said a company spokesperson. “New Orleans holds a special place in our history, and we’re proud to continue serving customers here.”

Riding the Wave of the Convenience Economy

The timing of Take 5’s expansion is no accident. The automotive service industry is undergoing a significant transformation, driven by changing consumer preferences and economic pressures. Consumers are increasingly prioritizing convenience and speed, demanding faster service and less downtime. This trend is particularly pronounced in the post-pandemic era, where time is at a premium.

“People are busier than ever,” explains one industry analyst. “They want to get essential tasks done quickly and efficiently, without having to sacrifice a significant portion of their day. Quick-service oil change chains like Take 5 are perfectly positioned to capitalize on this demand.”

This convenience-focused model also addresses a growing labor shortage in the skilled trades. Traditional auto repair shops often struggle to find qualified technicians, leading to longer wait times and higher labor costs. Quick-service chains, with their streamlined operations and standardized procedures, can often operate more efficiently with a smaller workforce.

Competitive Landscape & Market Dynamics

Take 5 faces competition from established players like Jiffy Lube and Valvoline Instant Oil Change, as well as numerous independent shops. However, the company differentiates itself through its consistent service model, convenient locations, and strong brand reputation. The New Orleans market is particularly competitive, with a high concentration of automotive service providers.

“Location is key in this market,” observes a local business owner. “Take 5’s new shop on Tulane Avenue offers excellent visibility and accessibility, which will undoubtedly attract customers.”

More Than Just Oil Changes: A Commitment to Community and Veterans

Beyond its business objectives, Take 5 is also demonstrating a commitment to social responsibility. The company has a long-standing partnership with Folds of Honor, a non-profit organization that provides educational scholarships to the spouses and children of fallen or disabled veterans. Through various initiatives, Take 5 has contributed over $1 million to Folds of Honor, supporting hundreds of scholarships nationwide.

“Supporting our veterans and their families is a core value for our company,” says a Take 5 representative. “We believe it’s important to give back to the communities we serve, and Folds of Honor is a fantastic organization that aligns with our values.”

The New Orleans location continues this tradition, offering promotional offers for military personnel and actively supporting local veterans’ organizations. This commitment to social responsibility not only enhances Take 5’s brand image but also resonates with consumers who are increasingly seeking out businesses that share their values.

Looking Ahead: The Future of Automotive Service

As the automotive industry continues to evolve, convenience, efficiency, and social responsibility will likely become even more important. Quick-service oil change chains like Take 5 are well-positioned to thrive in this environment, provided they continue to innovate and adapt to changing consumer needs. The company's return to its New Orleans roots serves as a reminder that even in a rapidly changing world, a strong foundation built on community, quality, and commitment can drive long-term success. The opening of this new location isn't just a business expansion; it's a testament to the power of a focused strategy and a commitment to serving both customers and communities.