Elicron Forged: A New Name for a Global Electrochemical Powerhouse

STOCKHOLM, SWEDEN – February 19, 2026 – A year after the landmark merger of Sweden's Permascand and the Netherlands-based Magneto Special Anodes, the unified entity has unveiled its new corporate identity: Elicron. The rebranding marks a pivotal moment for the company, consolidating 125 years of combined experience under a single banner to solidify its leadership in the rapidly expanding global market for advanced electrochemical solutions.

The new name, a portmanteau of "Electrochemical" and "On," is designed to signal a company that is perpetually active and advancing, powering the future of sustainable industry. This strategic move aims to provide a clear, unified expression for a global organization now poised to accelerate its impact on green technologies, from hydrogen production to water purification.

A New Identity for a Unified Powerhouse

The transition to Elicron is the capstone of a year-long integration process that began with the February 2025 merger of Permascand, then owned by private equity firm Altor, and Magneto Special Anodes, a former brand within the water technology giant Xylem. The original goal was to create an undisputed global leader in high-end coated anodes and cathodes, and the new name crystallizes this ambition.

"Elicron reflects what we work with every day and gives our shared technical expertise a distinct and unified expression," said David Ekberg, CEO of Elicron, in a statement. "Together, Permascand and Magneto have 125 years of experience that our customers can truly benefit from."

The rebranding is more than a cosmetic change; it represents the culmination of integrating two complementary technological powerhouses. Permascand was renowned for its proprietary catalytic coatings and its role as a key European competence center in electrochemistry. Magneto was celebrated as the inventor and earliest manufacturer of titanium-based insoluble anodes. By uniting under the Elicron name, the company aims to present a seamless and more powerful value proposition to a global customer base seeking efficiency and sustainability.

Forging a Global Leader in a Greening World

Elicron's claim to a "leading global position" is backed by a formidable operational footprint. With approximately 350 specialists and key manufacturing and R&D facilities strategically located across Europe, North America, and Asia, the company possesses the scale and agility to serve diverse industrial markets. This distributed model not only enhances supply chain resilience but also fosters localized innovation and close collaboration with clients in key economic regions.

The company's mission is explicitly tied to the global sustainability movement. As industries face mounting pressure to decarbonize and operate more efficiently, Elicron positions its technology as a critical enabler. Its advanced electrochemical components are designed to upgrade existing industrial installations and serve as the foundation for new, high-performance systems that reduce environmental impact while creating long-term business value. This aligns directly with global initiatives and frameworks, including the UN Sustainable Development Goals, which the former Permascand had actively supported.

The Electrochemical Engine of the Green Transition

The timing of Elicron’s launch is particularly opportune, coinciding with an explosion in demand for technologies that support the energy transition. The green hydrogen sector, in particular, represents a monumental opportunity. Market projections forecast the global green hydrogen market to surge from around $11.4 billion in 2025 to over $173 billion by 2035, a compound annual growth rate of over 31%.

At the heart of this boom are electrolyzers, the devices that use electricity to split water into hydrogen and oxygen. Elicron, inheriting the expertise of its predecessors, is a key supplier of the high-efficiency electrodes and catalytic coatings essential for these systems. With its capacity for large-scale manufacturing, the company is well-positioned to supply the components for the next generation of advanced alkaline electrolysis projects.

Beyond hydrogen, Elicron's technologies are vital across a spectrum of essential industries. In water treatment, its electrochlorination systems offer chemical-free disinfection for everything from industrial wastewater to the ballast water of massive cargo ships, preventing the spread of invasive aquatic species. In the metals industry, its dimensionally stable anodes offer significant energy savings and produce higher-purity metals compared to older, less environmentally friendly technologies like lead anodes. These solutions are critical for electrowinning copper and other metals, as well as for specialized applications like lithium extraction, a key process for the battery supply chain.

A Legacy of Innovation and a Future of Co-Development

Elicron is built on a deep foundation of pioneering research and development. Permascand was a trailblazer in Dimensionally Stable Anodes (DSA), which revolutionized industrial electrolysis by replacing consumable graphite and lead anodes with durable, energy-efficient titanium-based alternatives. Meanwhile, Magneto's legacy traces back to the very invention of mixed metal oxide coatings for titanium anodes in 1957, a technology that remains a cornerstone of the industry today.

This innovative spirit continues, as evidenced by recent patent filings from the legacy companies in areas like advanced electrodes for alkaline water electrolysis and improved anodes for electrodeposition. This commitment to R&D ensures Elicron remains at the cutting edge, co-developing durable, high-performance solutions in partnership with its clients. The company's strategy involves not just manufacturing components but acting as a long-term partner in optimizing and advancing its customers' electrochemical processes.

"Our journey ahead will be defined by initiative, curiosity and the innovative spirit that has long characterized both Permascand and Magneto Special Anodes," Ekberg continued. "Elicron embodies stability and a confident future for our clients around the world." By uniting a rich history of invention with a clear focus on the sustainable industries of the future, Elicron is poised to be a defining force in global industrial transformation for years to come.