6sense Taps New Product and Marketing Chiefs to Solidify AI Leadership

SAN FRANCISCO, CA – March 19, 2026 – In a decisive move to strengthen its market position, Revenue Intelligence platform 6sense today announced the appointment of two seasoned executives to its C-suite. Kimberly Bloomston joins as Chief Product Officer and Kelly Hopping as Chief Marketing Officer, signaling a strategic effort to accelerate innovation and tighten its grip on the competitive B2B technology landscape.

The appointments come as B2B companies face increasing pressure to generate predictable revenue with greater efficiency. 6sense aims to address this by enhancing its AI-driven platform and aligning its product and marketing engines more closely than ever.

“These appointments mark an important step in the evolution of 6sense,” said Chris Ball, CEO of 6sense, in a statement. “We are building our leadership team with proven, high-impact executives to lead in this new market environment. Kimberly and Kelly will align product and market leadership to sharpen our focus, fuel growth, and extend our position as the category leader.”

A Strategic Play for Market Dominance

This leadership reinforcement is not a move made from a position of weakness but one of calculated strength. 6sense has already established itself as a formidable player, surpassing $200 million in Annual Recurring Revenue (ARR) and achieving a valuation of $5.2 billion after its Series E funding round in early 2022. The company's consistent recognition by analyst firms like Forrester and its inclusion in the Forbes Cloud 100 underscore its established market authority.

By bringing in Bloomston and Hopping, 6sense is strategically fortifying its executive ranks to navigate a market defined by rapid technological change and high customer expectations. Hopping’s recent experience as CMO at direct competitor Demandbase gives 6sense an invaluable insider perspective on the competitive landscape and go-to-market strategies. Meanwhile, Bloomston’s deep expertise in scaling AI-driven product organizations at data technology giant LiveRamp provides the precise skill set needed to advance 6sense's ambitious AI roadmap.

This dual appointment is a clear signal to the market that 6sense is doubling down on its core differentiators—its proprietary AI and vast data network—to out-innovate competitors and deliver superior value to revenue teams struggling with disconnected systems and inefficient processes.

Accelerating an AI-Driven Product Future

As Chief Product Officer, Kimberly Bloomston is tasked with leading the global product, design, and operations teams to accelerate the development of 6sense's AI capabilities. Her mandate is to ensure the platform helps customers “move faster, operate more efficiently, and capture greater revenue impact.”

Her background is perfectly suited for the challenge. At LiveRamp, she was instrumental in architecting multi-cloud platform growth and building scalable, AI-driven product strategies. This experience directly aligns with 6sense's core technology, which relies on its proprietary Signalverse™ data network and 6AI engine to capture trillions of buyer signals and turn them into actionable intelligence. Bloomston's customer-centric and data-driven approach is expected to bring a new level of execution focus to a product portfolio that already includes sophisticated tools like the AI-powered Conversational Email, the natural language command center RevvyAI, and a suite of automated AI Agents.

Her leadership will be pivotal in translating the complex power of AI into tangible, easy-to-use solutions that solve real-world problems for B2B sales and marketing professionals. The industry trend is clear: AI is no longer a feature but the foundational engine for modern revenue generation. Bloomston's role is to ensure 6sense not only keeps pace with this trend but continues to define it, delivering on the promise of a truly unified and intelligent platform for go-to-market teams.

Crafting the Marketing Blueprint for Predictable Growth

Complementing the product acceleration is the appointment of Kelly Hopping as Chief Marketing Officer. Hopping will lead the global marketing organization, applying her extensive knowledge of the B2B landscape to cement 6sense's category leadership. Her experience is notable not only for its depth but also for its direct relevance to the company's market.

Having served as CMO at Demandbase, HYCU, and Gartner's Digital Markets division—where she was responsible for revenue acquisition for a $300 million business—Hopping possesses a rare, 360-degree view of the B2B tech ecosystem. She understands what resonates with buyers, how to differentiate in a crowded field, and what it takes to build a marketing engine that drives durable growth.

Known for her collaborative and field-aligned approach, Hopping's strategy focuses on tightly integrating marketing with product and sales to create a seamless customer journey. This aligns perfectly with the market's shift toward integrated platforms and unified go-to-market motions. Her mandate is to translate 6sense's technological innovation into a compelling narrative that connects with the core needs of modern revenue leaders: efficiency, predictability, and measurable ROI. Her people-centric leadership style, focused on building high-performing teams, also mirrors the internal culture 6sense prides itself on.

“6sense has built something special: a clear strategy, a differentiated platform, and a team that knows how to execute,” Ball added. “The market is evolving quickly, and Kimberly and Kelly are exactly the right leaders to define what comes next. Together, we’re building the next chapter of 6sense with purpose, focus, and conviction in what’s ahead.” With these key leaders in place, the company is poised to further integrate its product innovation and market strategy, aiming to set a new standard for how B2B companies achieve predictable and efficient growth.