Generative AI

As AI like ChatGPT and Google Overviews redefines search, the rules of online reputation are changing. A look at how firms are racing to adapt.

Danske Bank raises its 2026 profit forecast, but the real story is the operational engine driving its resurgence. A look inside the 'Forward '28' strategy.

A 150-year-old flavor giant is betting on Nobel Prize-winning AI to crack the code on sugar reduction, a move that could reshape the food industry's economics.

As AI search engines obscure brand visibility, a new 'Results-as-a-Service' model emerges, promising guaranteed outcomes instead of just effort. Is it the future?

The premier computer graphics conference returns to its spiritual home, showcasing LA's $333B creative economy and the AI revolution reshaping Hollywood and beyond.

Datadog's continued dominance in Gartner's Magic Quadrant is no accident. A massive R&D budget and a focus on taming AI complexity keep it at the top.

Sprinklr's Summer '26 release moves beyond dashboards, using multimodal AI and deep integrations to turn customer signals into immediate business outcomes.

A new integration between Rogo and Snowflake solves the biggest AI problem for finance: using proprietary data without compromising security or governance.

For the second year, RELEX is a top supply chain leader. We dive into how its agentic AI and composable platform are delivering real ROI beyond the hype.

GCCs are now AI-powered innovation hubs, but high failure rates reveal a systemic crisis. A new framework promises confidence in a world of complexity.

As Meta preps its Q2 2026 results, all eyes are on its dual strategy. Can its AI-powered ad engine fund the costly metaverse vision?

Next Net and Sundial Media just launched SAIL, a rights ledger for AI. Backed by NVIDIA, it promises fair pay for creators. Is this the truce we need?

While many firms struggle with AI, Medallia is proving its value with tangible productivity gains, helping enterprises cross the 'GenAI divide'.

Liquid Instruments' GenInst Studio uses AI to build custom test gear from text prompts, slashing R&D time from months to minutes and challenging industry giants.

Pooja Brown's appointment at Tribe AI isn't just another executive move. It signals a crucial market shift from AI hype to the hard work of execution.

A new alliance promises to end the AI industry's costliest bottleneck. Cloudera and VAST Data's 'AI factory' aims to keep GPUs fed and accelerate ROI.

AI is the top tech budget item for banks, yet 80% report no bottom-line impact. Glia and Alloy Labs are tackling this disconnect with a new strategic kit.

An agency's award win signals a seismic shift in online visibility. Beyond traditional SEO, a new strategy called GEO is delivering triple-digit growth by optimizing for AI.

A new partnership between TikTok and WSC Sports provides rights holders an AI-driven, brand-safe gateway into the creator economy, reshaping fan engagement.

A new AI tool lets small businesses turn products into viral chaos. As internet culture becomes a commodity, we must ask: who pays the price for attention?