ZoomInfo Launches Agent Teams to Automate Complex GTM Workflows
Event summary
- ZoomInfo introduced Agent Teams on October 1, 2026, leveraging the acquisition of DoubleO.ai to enable AI-driven GTM workflows.
- Agent Teams coordinates multiple AI agents to execute end-to-end GTM motions without human intervention.
- The solution is built on DoubleO.ai's orchestration architecture, acquired by ZoomInfo on September 30, 2026.
- Agent Teams is available immediately in GTM Studio with no additional contract or SKU required.
- The platform integrates with multiple CRM and AI systems, including Salesforce, HubSpot, and Microsoft Copilot Studio.
The big picture
ZoomInfo's Agent Teams addresses a critical gap in GTM automation, where most AI agents are siloed or lack the ability to execute complex, multi-step workflows reliably. The acquisition of DoubleO.ai provides the orchestration architecture needed to coordinate AI agents across different systems, enabling real-time evaluations and context-sharing. This move positions ZoomInfo as a leader in AI-driven GTM solutions, potentially setting a new standard for revenue teams leveraging automation.
What we're watching
- Adoption Pace
- How quickly revenue teams will integrate Agent Teams into their existing workflows and whether the solution can scale across diverse GTM motions.
- Competitive Response
- Whether competitors will develop similar AI-driven GTM automation solutions or if ZoomInfo can maintain a first-mover advantage.
- Integration Challenges
- The effectiveness of Agent Teams in coordinating across fragmented tech stacks and whether it can reduce the administrative burden on revenue teams.
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