Xcel Brands, Inc.

Xcel Brands, Inc. is a media and consumer products company based in New York City, NY, founded in 2011. The company specializes in the acquisition, management, and development of brands across fashion, home, and other consumer goods industries. Its core mission is to reimagine shopping, entertainment, and social media as a unified experience, pioneering a modern sales strategy that leverages social commerce and livestream shopping.

Xcel Brands' portfolio includes a range of consumer lifestyle brands such as Halston, C. Wonder, Longaberger, Tower Hill by Christie Brinkley, Trust. Respect. Love by Cesar Millan, GemmaMade by Gemma Stafford, Mesa Mia by Jenny Martinez, and Off/Duty by Coco Rocha. The company engages in design, merchandising, planning, sourcing, production, licensing, marketing, and brand development for apparel, footwear, accessories, jewelry, home goods, and pet products. Xcel Brands promotes and sells its products through interactive television, digital live-stream shopping, social commerce, brick-and-mortar retailers, and e-commerce channels.

Led by Founder, Chairman, and CEO Robert W. D'Loren, Xcel Brands continues to focus on influencer-led brands and social commerce. Recent activities include a July 2026 licensing agreement with KBL Group for the OFF/DUTY by Coco Rocha brand and a June 2026 license agreement for Trust. Respect. Love by Cesar Millan with EcoStrong. In April 2026, the company announced the sale of its luxury fine jewelry brand Judith Ripka. Xcel Brands reported Q1 2026 revenue of $1.1 million, reflecting a year-over-year decrease, and a GAAP net loss of $2.5 million. The company positions itself as a leader in live streaming and social commerce, having generated over $5 billion in retail sales through livestreaming and more than 20,000 hours of content production.