WisdomTree Taps Santander Digital Assets Veteran to Lead Strategy

  • WisdomTree appointed John Whelan as Head of Strategy for Digital Assets, effective June 2026.
  • Whelan previously led Banco Santander’s blockchain lab and served as Managing Director of Digital Assets.
  • He will focus on expanding WisdomTree’s digital assets business globally, particularly in Europe, Asia, and Latin America.
  • Whelan will report to Will Peck, Head of Digital Assets at WisdomTree.
  • WisdomTree manages approximately $168.7 billion in assets under management globally.

WisdomTree’s appointment of John Whelan underscores its commitment to scaling its digital assets business globally. The move comes as financial institutions increasingly seek to integrate blockchain and digital asset solutions into their operations. With $168.7 billion in AUM, WisdomTree is positioning itself as a leader in defining the future of financial infrastructure, particularly in the stablecoin and cryptocurrency spaces.

Global Expansion
How Whelan’s experience in traditional banking and digital assets will drive WisdomTree’s growth in Europe, Asia, and Latin America.
Institutional Adoption
Whether Whelan can deepen relationships with financial institutions and crypto firms to boost AUM and wallet growth.
Strategic Investments
The pace at which WisdomTree will execute key strategic initiatives under Whelan’s leadership.