Uber Expands Türkiye Footprint with Getir Delivery Acquisition

Event summary

  • Uber to acquire Getir’s delivery business in Türkiye, including food, grocery, retail, and water delivery.
  • Deal subject to regulatory approval and other closing conditions.
  • Uber plans to combine Getir and Trendyol Go delivery services post-acquisition.
  • Getir consumers will access expanded restaurant options via the Getir Super App.
  • Trendyol Go customers will gain access to Getir’s grocery offerings.

The big picture

Uber’s acquisition of Getir’s delivery business underscores its long-term commitment to Türkiye, a market with a thriving digital economy. The move consolidates two major players in the Turkish on-demand delivery space, potentially reshaping competition and service offerings. Mubadala Investment Company’s involvement highlights the strategic importance of Türkiye as an attractive investment destination.

What we're watching

Integration Challenges
How Uber will merge Getir’s ultrafast delivery model with Trendyol Go’s existing operations.
Regulatory Approval
Whether the deal faces hurdles from Turkish regulators or other closing conditions.
Market Response
The pace at which consumers and merchants adopt the combined delivery services.

Related topics

Acquisition