Uber Eats Expands Retail Footprint with Ace Hardware Partnership
Event summary
- Uber Eats adds over 3,700 Ace Hardware locations across all 50 states to its platform.
- Partnership enables on-demand and scheduled delivery of home improvement essentials via Uber Eats app.
- Ace Hardware's local store network complements Uber's delivery technology for broader retail reach.
- Uber Eats has already onboarded over 50,000 retail locations in the U.S. as of 2025.
The big picture
Uber Eats continues its push beyond food delivery, now targeting home improvement as part of a broader strategy to dominate the on-demand retail space. The partnership with Ace Hardware reflects a growing trend where tech platforms leverage local retailers' physical footprints to enhance their digital marketplaces. With over 50,000 retail locations already added in 2025, Uber Eats is positioning itself as a one-stop shop for essential goods.
What we're watching
- Retail Diversification
- How Uber Eats will balance food delivery with expanding retail categories like home improvement.
- Local Competition
- Whether traditional hardware retailers can match Ace Hardware's on-demand delivery convenience.
- Delivery Economics
- The pace at which Uber Eats can maintain profitability while scaling non-food retail deliveries.
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