Tokyo Lifestyle Co., Ltd.

https://www.ystbek.co.jp/

Tokyo Lifestyle Co., Ltd., headquartered in Tokyo, Japan, is a retailer and wholesaler specializing in Japanese-origin beauty and health products, household goods, luxury items, electronics, and toys. The company's mission is to provide high-quality and safe products globally, contributing to the development of affluent lifestyles.

The company's extensive product portfolio includes cosmetics, skincare, fragrances, over-the-counter drugs, nutritional supplements, medical devices, home goods, luxury products such as branded watches and handbags, electronic products, and collectible cards and trendy toys like Pokémon cards and BE@RBRICK. Tokyo Lifestyle operates through directly-managed physical stores, online platforms, franchise stores, and wholesale channels across various international markets, including Japan, Hong Kong, North America, the UK, Thailand, Vietnam, and Australia.

Led by Representative Director and Principal Executive Officer Mr. Mei Kanayama, Tokyo Lifestyle Co., Ltd. (formerly Yoshitsu Co., Ltd.) is publicly traded on NASDAQ under the ticker TKLF. In April 2026, its Hong Kong subsidiary secured a US$2.56 million investment to bolster regional operations and expansion. The company reported a significant 94.3% year-over-year increase in total revenue for the first six months of fiscal year 2026 and outlined strategic priorities for 2026, including new store openings in key international cities.

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