Thor Industries, Inc.

Thor Industries, Inc. is an American manufacturer of recreational vehicles (RVs), including both towable and motorized units, as well as related parts and accessories. The company's mission is to provide customers with innovative, quality RVs that enhance outdoor experiences and offer exceptional value, enabling families to create lasting memories through outdoor adventures. Headquartered in Elkhart, Indiana, often referred to as the “RV Capital of the World,” Thor Industries has grown to become a dominant player in the global RV industry.

The company's extensive product portfolio includes travel trailers, fifth wheels, toy haulers, and Class A, B, and C motorhomes, catering to both entry-level and premium market segments. Thor Industries operates through a decentralized structure with numerous subsidiary brands, including well-known names like Airstream, Heartland RV, Jayco, Keystone RV, Thor Motor Coach, and the European Erwin Hymer Group. Its operations span primarily across North America and Europe, supported by manufacturing facilities, distribution centers, and dealer networks.

Led by President and CEO Robert (Bob) Martin since August 2013, Thor Industries holds the position of the world's largest manufacturer of recreational vehicles. The company maintains a significant market share in North America and is a top player in the European market. In February 2026, Thor Industries announced a strategic reorganization of its North American RV operations into two groups to adapt to evolving industry dynamics and consumer expectations. The company continues to focus on innovation and sustainability, actively developing e-mobility solutions and hybrid/electric RV prototypes.