St. Joe Launches Custom Homesite Sales in New Watersound Community
Event summary
- St. Joe launches custom homesite sales in The Gallery, a gated community in Inlet Beach, Florida, with 81 homesites.
- Initial release includes 35 homesites, starting with early access for Founders List members on October 15, 2026.
- Homesites will be sold through a competitive bidding process, with a dedicated concierge team assisting buyers.
- The Gallery is part of St. Joe's 13 active residential communities in Northwest Florida, reflecting its diversified development approach.
The big picture
St. Joe's launch of The Gallery underscores its strategy of diversified residential development in Northwest Florida. The company is capitalizing on strong interest in the region, particularly among families attracted to top-ranked school districts like Walton County. This move aligns with broader trends in high-demand coastal real estate markets, where customizable, gated communities are increasingly sought after.
What we're watching
- Demand Dynamics
- How the competitive bidding process will impact the pace and pricing of homesite sales in The Gallery.
- Market Expansion
- Whether St. Joe can sustain growth across its 13 active residential communities in Northwest Florida.
- Community Appeal
- The role of proximity to shopping, dining, and entertainment in driving demand for The Gallery.