Michael J. Fox Foundation Wins Five Telly Awards for Parkinson's Research Videos

Event summary

  • The Michael J. Fox Foundation (MJFF) won five Telly Awards for two videos: 'Crossing the Pacific for Parkinson's Disease' (three Golds) and 'What the First Disease-modifying Parkinson's Treatment Would Mean to Patients' (Silver and Bronze).
  • The Foundation has now received 32 Telly Awards for its educational video content.
  • The 'Crossing the Pacific' video raised $41 million for MJFF, with a three-for-one match from an anonymous donor.
  • The 'Disease-modifying Treatment' video highlights patient reflections on transformative therapies in development.

The big picture

The Michael J. Fox Foundation's Telly Awards highlight its strategic emphasis on high-quality, empathetic content to drive awareness and funding for Parkinson's research. With $3 billion in research funding to date, MJFF operates at the intersection of nonprofit advocacy and scientific collaboration, leveraging media to amplify its mission. The awards underscore the growing role of digital storytelling in healthcare nonprofit engagement and fundraising.

What we're watching

Content Strategy
How MJFF's award-winning video content will impact its fundraising and community engagement efforts.
Research Progress
Whether the Foundation's focus on disease-modifying therapies will accelerate breakthroughs in Parkinson's treatment.
Community Impact
The pace at which MJFF can translate its educational content into increased participation in clinical trials.