TECNO Expands Laptop Portfolio with 360° Hinge MEGABOOK Series — TECNO TELECOM(HK) LIMITED

Event summary

TECNO launched the MEGABOOK T15 360 Series, its first convertible touchscreen laptops, at IFA ShowStoppers 2026.
The series includes the T15 360 and T15 360 Pro, priced between €899 and €1,099, targeting mobile executives and solopreneurs.
TECNO also showcased the 17-inch MEGABOOK T17 Ultra and the Intel Wildcat Lake-based MEGABOOK K15S WCL.
The event featured the Next-Gen Bezelless Concept Phone and upcoming smartphones, including the POVA 8 Pro 5G Tonino Lamborghini Limited Edition and CAMON Slim 5G.
The MEGABOOK T15 360 Series is set to launch in Europe in Q4 2026.

The big picture

TECNO's expansion into the laptop market with the MEGABOOK series marks a strategic shift towards diversifying its product portfolio beyond smartphones. The move aligns with broader industry trends where tech companies are integrating multiple device categories to create seamless user experiences. With operations in over 70 markets, TECNO aims to leverage its presence in emerging markets to drive adoption of its new laptop lineup. The introduction of the Next-Gen Bezelless Concept Phone and upcoming smartphones further underscores TECNO's focus on design innovation and performance.

What we're watching

Market Penetration: Whether TECNO can capture significant market share in the competitive European laptop market with its new convertible series.
Product Differentiation: How the 360° hinge and touchscreen features will position TECNO against established players like Lenovo and HP.
Strategic Expansion: The pace at which TECNO can integrate laptops and smartphones into a cohesive ecosystem to drive customer loyalty.