SureWerx Expands U.S. Field Force with Two New Agency Partnerships…

Event summary

SureWerx partners with PMG Safety and The Blueprint Corporation, adding nearly 30 Field Safety Advisors across the U.S.
Advisors will support key PPE categories including fall protection, arc flash, and head/face protection.
Partnerships aim to strengthen local selling and technical support for distributors and end users.
Move aligns with SureWerx’s broader investment in field expertise and product innovation under the FALL SAFE brand.

The big picture

SureWerx’s move to bolster its U.S. field presence comes as the PPE market faces increasing demand for localized, hands-on support. The partnerships reflect a broader industry trend toward deeper distributor and end-user engagement, particularly in high-risk sectors like construction and utilities. With competitors like 3M and Honeywell also investing in field expertise, SureWerx’s ability to differentiate through technical support will be critical.

What we're watching

Field Support Impact: How the expanded field force will affect SureWerx’s ability to compete with larger PPE providers in the U.S. market.
Distributor Dynamics: Whether the partnerships will drive meaningful revenue growth for SureWerx’s distributor network.
Innovation Pace: The pace at which SureWerx can integrate new technologies like F.L.O. SRL into its broader product portfolio.