Sleep Number Corporation

Sleep Number Corporation is an American wellness technology company that designs, manufactures, markets, distributes, and retails advanced sleep solutions. Its mission is "to improve lives by individualizing sleep experience." The company, formerly known as Select Comfort Corporation, changed its name to Sleep Number Corporation in November 2017 and is headquartered in Minneapolis, Minnesota.

The company's primary offerings include Sleep Number® smart beds, FlexFit™ adjustable bases, pillows, sheets, and other bedding accessories. These products feature adjustable firmness, pressure-relieving support, and temperature-balancing comfort, often integrated with SleepIQ® technology for biometric tracking and personalized sleep insights. Sleep Number operates a direct-to-consumer model through its network of over 600 stores nationwide, as well as online, phone, and chat channels. Its target market includes affluent, health-conscious consumers, particularly homeowners aged 35-64 and couples seeking personalized sleep solutions.

Linda Findley assumed the role of President and CEO in April 2025. In March 2026, Sleep Number reported its fourth-quarter and full-year 2025 results, indicating progress on its turnaround strategy, which includes significant cost reductions and a redesigned mattress portfolio. The company launched a new integrated marketing campaign, "To a Good Life's Sleep™," in April 2026, which has shown positive early results in premium shopper engagement. Also in April 2026, Sleep Number secured an amendment to its credit agreement, providing additional liquidity to support its ongoing turnaround efforts. Sleep Number positions itself as a leader in personalized sleep wellness and a health-tech company, holding an estimated 7% of the U.S. mattress market and a larger share in the premium adjustable bed category.