Sino Jet Launches EFLY Brand to Standardize China’s Low-Altitude Mobility Market
Event summary
- Sino Jet unveiled its low-altitude mobility brand EFLY at the 2026 International Low-Altitude Economy Expo in Shanghai on July 23, 2026.
- EFLY is a pan-domain service provider focusing on safety, network connectivity, ecosystem co-building, and scenario implementation.
- The brand has secured strategic partnerships with multiple provincial low-altitude platforms across key economic regions in China.
- EFLY has reserved a fleet of 50 eVTOL aircraft for urban passenger transport, cultural tourism, and public services.
- The company launched a 'Low-Altitude Co-Building' program to standardize industry development through infrastructure and scenario collaboration.
The big picture
China’s low-altitude economy is transitioning from pilot programs to scalable, network-based operations. Sino Jet’s EFLY brand leverages its business aviation expertise and T-Capital’s industrial capital to address fragmentation in the sector. The strategic partnerships and fleet readiness position EFLY as a key player in standardizing urban air mobility services across China.
What we're watching
- Network Expansion
- The pace at which EFLY can scale its nationwide low-altitude travel network will determine its competitive positioning.
- Regulatory Compliance
- How effectively EFLY integrates business aviation safety standards into the low-altitude domain could set industry benchmarks.
- Ecosystem Collaboration
- Whether EFLY's partnerships can drive diverse low-altitude industry models beyond single flight services will be critical for long-term growth.
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