Sharp Expands Production Print Portfolio with New Models and Specialty Toners at PRINTING United Expo — Sharp Imaging and Information Company of America (SIICA)

Event summary

Sharp Imaging and Information Company of America (SIICA) will showcase its most comprehensive production print portfolio at PRINTING United Expo 2026, September 23–25 in Las Vegas.
Two new color production print models with specialty toner capabilities, including gold, silver, white, pink, clear, and textured paper toner, will be previewed.
Sharp's complete Digital Production Press Series portfolio will be displayed together for the first time.
The event highlights Sharp's strategic alliances aimed at enhancing the production print ecosystem.

The big picture

Sharp's expanded portfolio and new models reflect a strategic push to help print providers diversify applications, streamline workflows, and create higher-value revenue opportunities. The company's focus on specialty toners and automation aligns with broader industry trends toward digital embellishment and workflow optimization in commercial printing.

What we're watching

Product Differentiation: How Sharp's new specialty toner capabilities will help print providers differentiate their offerings and drive revenue growth.
Ecosystem Expansion: The pace at which Sharp's growing network of strategic alliances enhances the production print ecosystem.
Market Positioning: Whether Sharp can sustain its market position by continuously innovating in digital production print technology.