Salem Media Shuffles Digital Marketing Leadership as Longtime Executive Retires — Salem Media Group, Inc.

Event summary

Jon Latzer, longtime executive of Salem Surround, is retiring after years of service.
Christian 'Chris' Kligora assumes interim leadership of Salem Surround's revenue organization.
Kligora brings experience from Marketron and Gannett's LocaliQ to the role.
William Cosey and Jonathan Greer will continue leading operations and client execution.

The big picture

Salem Media's leadership transition in its digital marketing arm, Salem Surround, reflects the growing importance of digital strategies in traditional media. The shift comes as companies increasingly rely on performance-based marketing services to engage audiences across multiple platforms. Kligora's background in multimedia sales and business development suggests a focus on scaling digital product adoption and revenue growth.

What we're watching

Leadership Continuity: Whether Chris Kligora can sustain the growth trajectory of Salem Surround during the transition.
Digital Strategy: How Salem Media integrates digital marketing solutions across its broader multimedia portfolio.
Client Retention: The pace at which Salem Surround maintains client relationships and vendor partnerships under new leadership.