RKD Group Elevates Ellen Roeder to Senior VP of Strategic Growth
Event summary
- Ellen Roeder promoted to Senior Vice President of Strategic Growth at RKD Group on August 13, 2026.
- Roeder brings 22 years of experience in nonprofit fundraising and brand strategy.
- Her new role focuses on strengthening client brands and accelerating fundraising performance.
- RKD Group serves over 50 nonprofit organizations across the U.S. and Canada.
The big picture
RKD Group's promotion of Ellen Roeder underscores a strategic focus on brand-driven fundraising, aligning with broader industry trends toward donor engagement and digital transformation in philanthropy. With a portfolio spanning major nonprofits like Susan G. Komen and The Salvation Army, RKD Group is positioning itself to lead in an increasingly competitive nonprofit marketing landscape.
What we're watching
- Client Retention Dynamics
- How Roeder's relationship-driven approach will impact client retention and growth.
- Fundraising Innovation
- Whether RKD Group can sustain its leadership in integrated fundraising strategies under Roeder's expanded role.
- Philanthropic Landscape
- The pace at which RKD Group adapts to the evolving complexities of the nonprofit sector.
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