CAMP Digital Hires Ripley PR to Boost Home Service Marketing Profile
Event summary
- Ripley PR named PR agency of record for CAMP Digital on September 28, 2026.
- CAMP Digital serves 350+ home service companies across HVAC, plumbing, electrical, roofing, and pool/spa industries.
- CAMP Digital's proprietary technology aligns marketing spend with real-time service capacity.
- CAMP Digital won Search Engine Land's 2025 award for Best Use of AI in Search Marketing.
The big picture
This partnership underscores the growing importance of AI and data-driven marketing in the home service industry. CAMP Digital's technology, which aligns marketing spend with real-time service capacity, addresses a critical need for contractors to maximize efficiency and return on ad spend. Ripley PR's industry-specific expertise positions CAMP Digital to capitalize on broader trends in digital transformation and AI innovation within the sector.
What we're watching
- AI Integration
- How CAMP Digital's advancement toward agentic marketing will impact contractor decision-making and marketing efficiency.
- Market Penetration
- Whether Ripley PR can effectively elevate CAMP Digital's national profile and attract more home service companies.
- Industry Trends
- The pace at which AI and technology-driven marketing solutions are adopted in the home service industry.