PU Prime Gains UAE Licence, Bolstering Middle East Expansion
Event summary
- PU Prime's Dubai entity secured a CMA licence (No. 20200000388) on February 13, 2026.
- The licence permits regulated activities of introduction and promotion within the UAE.
- PU Prime already holds licences from ASIC, FSCA, FSC, and FSA in other jurisdictions.
- The company operates in over 190 countries with more than 40 million app downloads.
The big picture
PU Prime's acquisition of a CMA licence in the UAE underscores its strategic focus on expanding into high-growth financial hubs. The move aligns with broader industry trends where brokers are seeking regulatory approvals to tap into emerging markets, particularly those with robust financial ecosystems like the UAE. This licence adds to PU Prime's existing regulatory footprint, reinforcing its commitment to compliance and operational integrity across multiple jurisdictions.
What we're watching
- Regional Growth Strategy
- How PU Prime will leverage the UAE licence to strengthen its presence in the Middle East.
- Competitive Positioning
- Whether this regulatory milestone can help PU Prime differentiate itself from other global brokers.
- Client Acquisition
- The pace at which PU Prime can attract and retain clients in the UAE market through its new licence.
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