Prudential Financial, Inc.

Prudential Financial, Inc. is a leading diversified financial services company headquartered in Newark, New Jersey, U.S.. Its core business revolves around providing a comprehensive suite of financial products and services, with a mission to help make lives better and create financial opportunity for more people by expanding access to investing, insurance, and retirement security. The company, founded in 1875, operates globally, serving individual and institutional customers across the United States, Asia, Europe, and Latin America.

Prudential Financial's key offerings include life insurance, annuities, retirement-related products and services, mutual funds, and investment management. The company's operations are organized into several main divisions, including PGIM (its global asset management business), U.S. Businesses (encompassing Individual Life, Group Insurance, and Retirement Strategies), and International Businesses, which serve markets such as Japan and emerging economies.

As a global financial services leader and premier active global investment manager, Prudential Financial managed approximately $1.6 trillion in assets as of September 30, 2025. Andrew (Andy) Sullivan serves as the CEO, and the company recently underwent a leadership realignment in December 2025 to streamline operations, with key business leaders reporting directly to him. Recent developments include PGIM's strategic enhancements to its Equity ETF platform and the launch of new securitized credit ETFs in June 2026, alongside Prudential Retirement's expansion of retail distribution and introduction of a new 'Elevate' product suite. The company's iconic Rock of Gibraltar symbol has represented strength, stability, expertise, and innovation for 150 years.