TenCate Targets Strength Coaches with Grass-Like Turf at CSCCa Conference

Event summary

  • TenCate Grass Americas will showcase its Pivot Performance Turf at the CSCCa National Conference in Fort Worth, Texas, May 4–6, 2026.
  • Pivot is designed to replicate natural grass without performance infill, targeting consistency and athlete safety.
  • Missouri State University reports lower lower-extremity injury rates with Pivot turf.
  • TenCate is expanding its outreach to strength and conditioning coaches, who are increasingly involved in turf selection.

The big picture

TenCate’s shift toward engaging strength coaches reflects a broader trend in collegiate athletics, where performance staff increasingly influence facility decisions. The focus on turf consistency and athlete safety aligns with growing concerns over injury prevention and long-term player availability. Pivot’s infill-free design positions TenCate to compete in a market traditionally dominated by durability-focused synthetic turf systems.

What we're watching

Market Expansion
Whether TenCate can sustain momentum in targeting strength coaches beyond collegiate athletics.
Performance Validation
How additional institutions validate Pivot’s injury-reduction claims through real-world use.
Competitive Response
The pace at which competitors adapt turf systems to address athlete safety and surface consistency.